Dreams and Reality
Like a pendilum in my ear,
Reminding me of each step I take.
Oh how I wish I could hear better
Yet the forboding nature of the tone makes me wonder,
Has my illusions taken over my thinking?
If so, i want to dwell in them forever.
For in my fantasies lies my strenghts.
This world,is a place of perseverance,the affairs of this world can never be predicted.
I might as well chip in my fantasies so that, time consumes part of my dreams if not all.
Wednesday, May 26, 2010
Wednesday, May 12, 2010
my thoughts
Recently, the craze to eradicate fraud dealings among the youth has become very rampant in the Ghanaian society. I think this has not been achieved so far due to some unscrupulous behaviors in Ghana.Why do u i say that?This is because when i walk along the streets of Accra,all i see is MAKE YOUR RUBBER STAMPS HERE.I tend to ask myself if indeed the Ghana government is really bent on solving the above problem.
I do not see any effort being made to tackle the situation from its root or base stage. if the perpetrators are getting away with their activities, then it must occur to the government that these road side rubber stamp makers are equally contributing to the increasing number of fraud cases in Ghana.i say this because the perpetrators go to these road side stamps.I THINK THE GOVERNMENT HAS TURNED A DEAD EAR TO THIS APPROACH AND IT IS HIGH TIME THEY CHECK IT.
I do not see any effort being made to tackle the situation from its root or base stage. if the perpetrators are getting away with their activities, then it must occur to the government that these road side rubber stamp makers are equally contributing to the increasing number of fraud cases in Ghana.i say this because the perpetrators go to these road side stamps.I THINK THE GOVERNMENT HAS TURNED A DEAD EAR TO THIS APPROACH AND IT IS HIGH TIME THEY CHECK IT.
Friday, May 7, 2010
weaknesses and drawbacks in the uses and gratification theory ofthe media and the adenda setting role of the media
Having stated the contents of both the agenda setting theory, and the uses and gratification theory of the media it is time to bring to bear the loopholes inherent them.As already stated,the uses and gratification theory holds that, media consumers make choices of the contents media encodes to satisfy or fulfill their needs.it is in this vein that some scholars like Blumer and Katz have argued saying that,the theory places more emphasis on the consumer whilst negecting the media and thereby subjecting its power into questioning.
Other criticisms leveled against this theory are that the media has the power to influence consumers behaviours and thereby condemning the fact that the theory places all the power to the consumers.for example even though the media is aware of the power of the consumer it still encourages the purchasing decisions of consumers and research has proven this.
Tthe agenda setting theory ofthe media also states that it is the media who bring on board issues they deem important in the society.this is mostly done by the particular attention that the media may give to a particular issue.The media thus achieves this by introducing headlines,frontpages positioning o fthe said issues etc
The weaknesses of this theory is that the consumer here is seen to be passive and hence has no control over media contents.The theory also ignores the fact that the consumers may not attach the same kind of importtance or relevance to the content as it may.For example the issue of politics as is deemed by most people in the country may not neccessarily interest children between the ages of ten and eleven and hence may not attach same imortance to it(politics)
Other criticisms leveled against this theory are that the media has the power to influence consumers behaviours and thereby condemning the fact that the theory places all the power to the consumers.for example even though the media is aware of the power of the consumer it still encourages the purchasing decisions of consumers and research has proven this.
Tthe agenda setting theory ofthe media also states that it is the media who bring on board issues they deem important in the society.this is mostly done by the particular attention that the media may give to a particular issue.The media thus achieves this by introducing headlines,frontpages positioning o fthe said issues etc
The weaknesses of this theory is that the consumer here is seen to be passive and hence has no control over media contents.The theory also ignores the fact that the consumers may not attach the same kind of importtance or relevance to the content as it may.For example the issue of politics as is deemed by most people in the country may not neccessarily interest children between the ages of ten and eleven and hence may not attach same imortance to it(politics)
Thursday, May 6, 2010
The uses and gratification theory of the media holds that,the assertion that the audience of the media are not passive as we realized in the effect theories of the media,rather, they (audience)use the media according to their needs in order to satisfy or fulfill that need.due to this they end up choosing media contents they know will gratify their needs.
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